If you own or run a business, you’re probably familiar with the benefits of adding a social media element to your marketing mix. Until now, facebook, twitter and LinkedIn were staples for a web-savvy business. Now foursquare is making its case to be a contender in the crowded world of social networks. So what is it?
(Continue...)Social media. Yep, we are talking about it again. Not a very big surprise is it? But hold on, this isn’t going to be one of those diatribes about how you need social media, or a do’s and dont’s type of thing. This is about how to integrate social media in with some of your existing marketing campaigns.
(Continue...)In a lot of cases, the answers to the great marketing questions of our time can be figured out by simply asking a much larger question: what’s the point? Email marketing is no different. Our inboxes are crammed these days with messages from everyone: your boss, your sister, your old friend who wants to connect on Facebook, Target, that store you shop at that you would never admit you shop at, etc, etc.
(Continue...)For a few years now, the social media explosion has been taking place and as small businesses cope with figuring out how it all works for them. Before you jump out and start posting away on your company’s new Facebook or Twitter account, Sarah Hartshorn of Social Media Today writes about the six social media mistakes your company should avoid.
(Continue...)Remember that one essay test you took in school. You meant to study. But for some reason you just didn’t have the time. Truth be told, you didn’t really read the book. But you skimmed over the Cliff Notes. And you did repent in the end — cramming the night before the test. Sure, sure…you should have started cramming a few days earlier or at the very least, not so late that night. With the radio on. Do you remember what you got on that test? I’ll bet you weren’t happy with the grade.
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"bGG has been our marketing partner from the very beginning. Seamlessly adapting to the Bank's growth, they continue to find new opportunities to promote and distinguish our message. bGG has been a great marketing partner and I endorse them as creative and strategic professionals."
Joseph Reilly, President/CEO, Centrix Bank
